top of page
believe it or not, your preferences and selections are packed with psychological cues - this helps us to position your brand perfectly
LAST STEP
PRIORITY GOAL: WHICH OUTCOME MAKES THIS ALL WORTH IT?
If you could only press one button, which would you be most tempted to press to achieve directly through your new website?
HIGH QUALITY CUSTOMERS
(BIG FISH)
1
HIGH CREDIBILITY + CONSUMER TRUST
2
SOLID
UNDERSTANDING
OF VALUES + BENEFITS
3
BE SEEN AS AN INDUSTRY LEADER
4
ATTITUDES, PERCEPTIONS & EXTREMITY SCALES
50% / NEURAL
MASCULINE
husky, muscular, straight
100%
FEMININE
soft, gentle, cursive
100%
BOLD
brazen, daring, blunt
100%
DEMURE
delicate, finesse, coy
100%
CHEAP
affordable/accessible to most
100%
HIGH-END
accessible to the elite minority
100%
FRIENDLY
quirky, warm, nurturing
100%
CORPORATE
formal, distant, professional
100%
CONFIDENT
self-assured, assertive
100%
MODEST
humble, genuine
100%
50% / NEURAL
bottom of page